Custom Reporting Dashboard: 5 Powerful Benefits for Your Phone Repair Business

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Unlock 5X Growth for Your Phone Repair Business with a Custom Reporting Dashboard!

Custom Reporting Dashboard

Santhosh: Welcome to today’s episode! If you’re running a phone repair business and struggling to track your marketing performance and client usage, you’re in the right place.

I’m Santhosh from SaaSyway, and today, I have Ryan Carter, the owner of a successful Phone Repair SaaS business, joining us.

He recently implemented a Custom Reporting Dashboard, and we’re going to discuss how it revolutionized his operations.

The Challenge: Struggling with Client Usage & Marketing Tracking

Santhosh: Ryan, before we built this dashboard for you, what challenges were you facing in your business?

Ryan: Well, Santhosh, we provide an all-in-one SaaS platform for phone repair businesses, offering:

  • Custom record management
  • SMS, Email, AI Chat, and AI Calling
  • Review & Reputation Management
  • Business performance monitoring

We scaled quickly, hitting 100+ active users. But with that growth came big challenges—we had no clear visibility into:

✅ How many emails, SMS, AI messages, and voice calls each client used, which was critical for billing.

✅ Which clients needed additional support based on their usage.

✅ The performance of our marketing campaigns and appointment setters.

We were spending heavily on Facebook Ads & Google Ads but had no concrete way to measure:

  • Cost per lead
  • Return on Ad Spend (ROAS)
  • Appointment setters’ call volumes & conversion rates

Without a centralized reporting system, we were making decisions blindly.

The Solution: A Custom Reporting Dashboard for Phone Repair Businesses

Santhosh: That’s exactly where we knew a Custom Reporting Dashboard could help. So, at SaaSyway, we built you a tailored solution using Google Looker Studio, integrating: 

✅ Your SaaS platform via APIs
✅ Facebook Ads & Google Ads data
✅ Internal appointment-setting metrics

Key Features of the Custom Reporting Dashboard

  • Client Usage Tracking: A real-time view of each customer’s email, SMS, AI chat, and voice call usage, ensuring accurate billing and proactive support.
  • Marketing Performance Analytics: Real-time tracking of ad spend, cost per lead, and ROAS.
  • Appointment Setter Insights: A breakdown of sales team performance—calls made, appointments booked, and conversion rates.
  • Custom Filters & Reports: Deep analysis of individual metrics for data-driven decision-making.

The Results: How This Phone Repair SaaS Company Scaled Faster

Santhosh: Once we implemented the dashboard, what changes did you notice?

Ryan: Honestly, the difference was night and day!

Within 3 months, we saw:

  • 100% billing transparency, reducing disputes, and improving client trust. 
  • Optimized marketing spending, cutting wasted ad budget and improving lead quality. 
  • Higher sales efficiency, as we could track our appointment setters’ performance and refine our approach.
  • Real-time insights replacing guesswork, helping us scale smarter and faster.

Why Phone Repair Companies Need a Custom Reporting Dashboard

Santhosh: If a phone repair company owner is listening and thinking, “Do I really need this?”—what would you say?

Ryan: I’d say, if you’re not tracking your client usage and marketing performance, you’re leaving money on the table.

With a Custom Reporting Dashboard, you get: 

Accurate billing & transparency

Marketing ROI tracking to reduce wasted spend

Better team performance insights

Faster growth through smarter decisions

Take Action: Get Your Custom Reporting Dashboard

Santhosh: Absolutely! If you want to take control of your PhoneRepair business, stop making decisions in the dark.

A Custom Reporting Dashboard gives you the power to scale with data-driven confidence.

Book a Free Strategy Call Today! 

(Disclaimer: Ryan Carter is a fictional name used to illustrate this case study while maintaining client confidentiality.)

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FAQ's

What is a Custom Reporting Dashboard?

A Custom Reporting Dashboard is a centralized platform that gathers, organizes, and visualizes key business data, helping you track client usage, marketing performance, and sales efficiency in real time.

How can a Custom Reporting Dashboard help my phone repair business?

It provides accurate billing insights, helps track marketing ROI, optimizes team performance, and ensures data-driven decision-making, saving both time and money.

What tools does SaaSyway use to build these dashboards?

We use Google Looker Studio, integrated with APIs from your CRM, Facebook Ads, Google Ads, and other sources, ensuring seamless data tracking.

How long does it take to set up a Custom Reporting Dashboard?

 Typically, setup takes 2-4 weeks, depending on the complexity of data integration and business needs.

Can this dashboard integrate with my existing software?

Yes! We build dashboards that integrate with GoHighLevel, Salesforce, HubSpot, and other CRM platforms to ensure smooth data flow.

Is this dashboard customizable for my specific needs?

 Absolutely! Every dashboard is tailored to your business goals, KPIs, and reporting preferences.

How do I get started?

 You can book a Free Strategy Call with SaaSyway today to discuss your business needs and start building your Custom Reporting Dashboard!

Santhosh Purushottam
Santhosh Purushottam
Articles: 33

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